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Victor Ndekei
Victor Ndekei
Available for new projects

I design digital products people rely on every day. Banking for 9.5 million customers, a content platform scaled past 1 million users, and tools I build and ship myself.

Selected work

08 projects
Fonte Générer — Handwriting to Font Generator
Side project · Web app

Custom Font Generator Tool - Built by Me

My passion project: turn your handwriting into a real, installable font, entirely in the browser. Print a template or draw on screen, snap a photo, and download TTF, OTF or WOFF files. No account, no upload, no paywall. Designed and built solo, from scan detection to a hand-written TrueType encoder.

Fedha App - Budgeting Tool
Fintech · Web app

Fedha App - Budgeting Tool

Take control of your finances with an AI-driven budgeting tool. Track spending, visualize cash flow through intuitive charts, and unlock smart insights to optimize your investments and accelerate savings.

Co-op Bank Login Redesign
Banking · Mobile app

Redesigning the Co-op Bank Login Page

Transforming the highest traffic screen into a powerful conversion engine and self-service hub for 9.5 million customers.

Co-op Bank Web Experience
Banking · Web platform

Transforming Internet Banking

I designed a next-gen internet banking platform that simplifies complex banking into a clean, intuitive and responsive interface. Manage cards, pay beneficiaries, view detailed statements and track your spending with unparalleled ease.

K24 Plus Mobile App
Media · Mobile app

K24 Plus Mobile App

Led the end-to-end Research and Design for K24 Plus, a content aggregation platform that scaled to over 1 million users.

Global Insurance Website - Vita Virtues
Insurance · Website

Global Insurance Website

Website for Vita Virtues, an insurtech platform that lets brokers quote any product, from any insurer, in under 15 seconds. I designed it to make two technical products, SalesLabb for quoting and VVIPortal for policy management, feel simple, with every section leading to a demo request.

AirOne Flight Booking
Travel · Capstone

AirOne — Flight Booking Flow

Capstone project executing a complete product design cycle for an intuitive flight booking experience.

Lisa's Kitchen — Kenyan Home Cooking Platform
Food · Web app

Lisa's Kitchen — Kenyan Home Cooking

My wife's legacy — a platform preserving three generations of Kenyan family recipes so they can be handed down before they're forgotten. Designed, researched, built and shipped solo in a one-month sprint; written plainly, scaled to your table, and cooked from a phone on the counter.

Designing with
purpose &
precision.

I'm Victor Ndekei, and I believe exceptional design is the intersection of empathy, strategy, and craft.

I shape digital experiences that serve millions of users. My work spans the full spectrum — from deep user research and UX strategy to high-fidelity interfaces and design systems.

I'm simultaneously sharpening my business lens through an MBA at the University of Salford, ensuring every design decision I make is rooted in both user needs and business reality.

Core Capabilities

Product Design
UX Strategy
Mobile Design
Web Experiences
Design Systems
User Research

Paying it
forward.

The details that separate a good interface from a finished one are rarely written down. Most designers pick them up slowly, from a senior who takes the time to point them out. I'm writing them down, so the designers coming up after me don't have to wait for that person.

The Interface Playbook home page: a field guide to the small details that make interfaces feel finished
Open resource · Free to use

Interface Playbook

A field guide and starter pack for the small details that make an interface feel finished.

I built it on purpose, for the junior designers and career-switchers I want to see grow. Every detail comes with a rule you can apply today, a short reason why it matters, and a live demo to play with, because craft is learned by seeing it, not by being told it exists. It's free and open to anyone, with no sign-up.

Details
43
Chapters
7
Pre-ship checks
49
Open the Playbook the guide I wish I'd been handed

Field guide

43 details across Seeing, Type, Surfaces, Alignment, Motion, States & behaviour, and Light & dark. Each one has a rule, a why and a live demo.

Starter pack

Tokens and utilities to paste straight into a project: a type ladder, spacing, easing, layered shadows and press feedback, with Tailwind equivalents.

Pre-ship checklist

49 checks to run before anything goes live, so the finish doesn't depend on who happened to review the work.

Critique template

A structured way to give and receive design feedback, from first impressions to ranked opportunities. Built to make reviews teach, not just judge.

Built on the shoulders of Jakub Krehel, Josh Puckett, Rauno Freiberg, Emil Kowalski, Vercel's Web Interface Guidelines and others. Every source is credited inside, because the people who taught me deserve to be read in full.

How I bring ideas
to life

Discover

Deep-dive into user needs, business goals, and market context to define the problem space clearly.

Define

Synthesize research into actionable insights, user flows, and information architecture.

Design

Craft high-fidelity interfaces with meticulous attention to detail, interaction design, and visual systems.

Deliver

Collaborate with engineering, iterate based on testing, and ensure pixel-perfect implementation.

How I know it's
ready to ship

Before anything I design goes out, it has to pass the same bar. I wrote that bar down as Interface Playbook: a field guide to the small details that make an interface feel finished, with a rule, a live demo and code for each one.

I'm sharing it openly so other designers can use it, adapt it and ship work they're proud of.

Details
43
Chapters
7
Pre-ship checks
49
Starter pack
CSS
  • Seeing
  • Type
  • Surfaces
  • Alignment
  • Motion
  • States & behavior
  • Light & dark

Questions?
Answered.

Everything you need to know before we start working together.

It starts with a conversation. Book a 15-minute call where we'll discuss your project goals, timeline, and how I can bring value. From there, I'll put together a tailored proposal and we'll hit the ground running.

Timelines vary based on scope and complexity. A typical product design engagement ranges from 4-12 weeks. During our initial call, I'll give you a realistic timeline based on your specific needs.

My primary toolkit includes Figma for design and prototyping, FigJam for collaboration, Maze and Hotjar for user testing, and various analytics tools. I'm tool-agnostic and adapt to whatever serves the project best.

Absolutely. I've collaborated with teams across different time zones and cultures. My MBA at the University of Salford has further strengthened my ability to work in global, distributed environments.

Yes — I thrive in collaborative environments. Whether it's augmenting your in-house team, leading a design workstream, or mentoring junior designers, I integrate seamlessly and elevate the overall design output.

Let's create something
extraordinary together.

Have a project in mind? I'd love to hear about it. Let's discuss how design can drive real impact for your business.

The life behind
the work.

Design is how I make a living — but these are the people, places and passions that make me. A pile of unpolished moments from a life lived fully offscreen. Give one a nudge.

Victor Ndekei seated against a green velvet backdrop
Me, when the laptop closes
Aerial view of a car on a tree-lined country road at golden hour
Chasing the golden hour
Portrait of my wife
My favourite person
Victor at the Blue Ribbon charity walk and run
Showing up for the cause
Standing at the rim of a green volcanic crater
Longonot — worth every step
Aerial view of lush green Kenyan tea fields
Home is this shade of green
A wide open road under big highland skies
Highland mornings, wide open